more to chew on/

"Photojournalism thrives on conversation. An undiscussed picture from Abu-Ghraib is just another fallen tree in the forest. This is one of the reasons I think it is critical for Magnum to have a dynamic and at least partially transparent presence online. Conversation gets people engaged."
-Alec Soth

From http://blog.magnumphotos.com/2008/10/does_photojournalism_make_you_verklempt.html#comments

Bob, that stuff looks great.

s.y.b.o.

Poster 1

Identity

Logo and Mark

good blog post:

http://www.jmcolberg.com/weblog/2008/10/some_thoughts_on_the_language_1.html

I think that we should consider this criticism of photojournalism and let it influence the "new" direction we try to take this thing (analogue).

Analogue Update

So I went back through the creative statement for this entire project and really tried to nail down what Analogue is visually. What feeling should it evoke in people? Ultimately the way I perceive it is this: Analogue is fresh, expressive, timeless and valuable. In general I felt the presentation went well. I got lots of good feedback for each of the pieces and will be able to start executing things as soon as the identity is hammered out. Take a look through the posts, leave any thoughts in the comments or email me.

A note: the expressive type element you're seeing on the cover of the white case is a temporary resolve to a big issue I've had with the identity. I think the talking punctuation marks are clever but I'm not happy with them yet. They're not particularly fresh, expressive, timeless or valuable to me. I want something that is expressive and exists beautifully within its space. The stories Analogue presents are valuable and very hands on, and I want the identity to be something that is immediately perceived as such. Hence the consistent presentation of active elements on a field of white throughout the pieces. The feeling of this temporary arrangement of a serif typeface (probably replicated through charcoal or paint) is the closest to the feeling I'm after, and in the next couple of days I will be experimenting with various applications of this. 

Book and Case

I'm thinking it might be slick (see very first sketch in first image) to have some sort of nice leather that wraps the white hardcover. There could even be a screenprint or embossing of the identity on it.